A complex challenge such as international business development for PropTechs requires an utterly way-out approach. The most sure way to get into dire-straits is just tread into the way of others, and move where others do. You must find your own way to expand and never be distracted by the crowds’ noisy tramp.
This is why we approach international business development and expansion from the very interesting start point of judo sport. Is there any overlap really?
On 7 September 2022 our Founder delivered ‘Judo Strategies for Market Entry and Expansion’ workshop, part of REAL PROPTECH Germany.